Project Objectives:

• Give St. Augustine’s Church a brand new look, feel and voice that represents the organization.
• Effectively represent St. Augustine’s Church brand identity through a visually appealing design, reflecting their values, mission, and commitment.
• Transform the website content so that it’s accessible, up-to-date and attract new visitors to the churc.

Website objectives:

• Accessibility: Provide clear, easy access for website visitors and adhere to accessibility standards.
• SEO and Visibility: Implement SEO strategies to enhance the website’s visibility on search engines.
• Adaptability: Design the website with scalability in mind, enabling easy updates and additions as St. Augustine’s Church offerings and events continue to evolve.
• Compliance: Ensure the website adheres to relevant data protection and privacy regulations, providing a secure and trustworthy experience for users.
• Social Integration: Integrate social media platforms to foster engagement, enable sharing of content, and expand St. Augustine’s Church online reach to a broader audience, including accessing their YouTube channel and live service broadcasts.
• Performance and Speed: Optimize the website’s performance to ensure fast loading times, reducing bounce rates and enhancing user satisfaction.
• Analytics and Insights: Implement tracking tools to gather data on user behaviour, allowing St. Augustine’s Church to analyze site performance and make informed decisions for continuous improvement.

Throughout the project, effective communication, collaboration, and alignment between the client team and the graphic designer were crucial. Regular meetings, status updates, and open discussions ensured that the website development aligned with St. Augustine’s goals.